In the digital sphere content is the king. Your website content writer is the storyteller of your brand. The content makes people take action. The visuals build a long-lasting image for your brand. A good website copy doesn't just communicate information about your brand/project, it also aims the readers take action.
I have been writing and curating unique and engaging content for websites for more than a decade. I also design websites. This helps me create the most user-friendly, engaging copy for websites. Knowing where to place the right information is as important as the copy itself.
I start by preparing the most effective and user-friendly sitemap. Based on the audience needs and characteristics, I write engaging, compelling website contents. Selection of the correct visual materials (images, icons, videos, music etc.) is also an important part of my job as a copywriter, as they're crucial for your audience to see your brand / project in a good light.